blinc Amplified Black Mascara

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Men's cosmetics are not makeup in dermatology terms and can help you look younger fast in a very subtle way that only you will know about.

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At a Glance

Vegan, gluten free, made in Tokyo Japan and used for over 25 years outside the US. You’ve found a treasure that most of your friends don’t know about. Tested and proven to be a non-irritating mascara making it ideal for sensitive eyes and people who wear contact lenses. Better than waterproof because you need a combination of warm water and gentle pressure to remove blinc. Never tested on animals, just happy people searching for a smear proof and ingenious mascara.


Apply blinc like a regular mascara. Don’t use lash conditioners, lotions, etc... before applying blinc because it requires a dry, clean surface in order to adhere properly to your lashes. It takes about 2 minutes to set and begin forming the tiny "tubes" around your lashes. Do not let it set before applying another coat because you want to build up coats to thicken and lengthen your lashes by adding coats until you are satisfied with the volume, length and degree of lash separation. The trick is that this must be done before blinc mascara sets. Once it sets, you can no longer build.

Application Tips & Tricks

If you accidently apply too much mascara on your lashes, gently swipe your lashes with a dry q-tip to absorb any excess mascara.

If required, once your mascara is applied, use a lash comb to separate lashes prior to the mascara setting, for even greater definition.

Blinc mascara is great for use on fake lashes and eyelash extensions, since it doesn't require makeup remover (which can reduce the longevity of the adhesives used in false eyelashes).

The more strokes with blinc you apply the thicker the lash looks. Also, if you apply some final strokes to the ends of your lashes you can extend the tubules and really lengthen the look of your lashes!

Bunching lashes are also a thing of the past with blinc when you use at least 5 strokes to be certain your lashes are well separated with each stroke.

To Remove blinc

Simply wet your face with water to wash and apply gentle pressure. The tubules will slide off – looking like your eyelashes have fallen out but they HAVE NOT! Yep, first time it is quite a surprise because the little tubules look like lash hairs. They gently slide off leaving your lashes just fine and fully present – trust me. Water loosen the adhesion of the tubule to the lashes but it takes a little gentle pressure to slide them off. No tint, oily residue or chemicals will be left behind on your delicate eye skin like with other mascara products. Your skin will be totally clean and chemical free once the little tubules release and wash down the drain – brilliant!  For example, shower water may well be enough pressure to slide the tubules off your lashes.


Can I curl my lashes?

Yes, and blinc will hold the curl better than regular mascara. I love this about blinc because I curl my lashes and they stay pretty all day.

Will regular make-up remover take blinc off?

Nope, only water and gentle pressure. This stuff is brilliant and amazing and like none other.

Do I need to remove blinc when I sleep at night?

You always need to remove eye makeup when you are going to bed for long hours – make it a habit no matter what mascara you use. Trust me here, I’m a doctor.

Is it safe for sensitive eyes and people who wear contact lenses or eyeglasses?

Many people with sensitive eyes and who wear contact lenses and glasses use blinc. It is not an oil-based paint like other mascara products nor does it migrate or smear once dry. This makes it even less likely to irritate sensitive eyes. Flaking is a problem with many mascaras and blinc does not flake. You also are able to avoid eye makeup removers, often needed with oily mascaras. This is another plus for sensitive eyes. Because once dry it does not smudge or smear, you can trust blinc not to paint streaks on your eyeglasses either. Tests of irritation were done using MatTek EpiOcular in vitro toxicity system using Good Laboratory Practice principles and the results were fantastic – blinc mascara was given non-irritating classification. My sensitive eyes confirm the results.

Can I swim with blinc on?

Yes and, some of the tubules may come off when the product gets really wet and you are moving around in the water. Some will stay though and you won’t have that funny streak of black running down your face like with traditional mascara. Same with crying! It is the best mascara for a day where you expect tears.

Is blinc waterproof?

No, it’s better. It provides better hold than waterproof mascaras (that never worked for me) yet comes off easily when you combine water and gentle pressure. Waterproof mascaras are thick globular tenacious paints with tough chemicals. Opthalmologists don’t like waterproof mascara that requires near ‘paint thinner’ makeup removers when you have sensitive eyes.

It’s expensive, how long will it last?

That depends but probably longer than your normal mascara. You don’t need to reapply during the day. My blinc lasts so it’s really hard to say. Close the bottle tight to prolong the life of your blinc by preventing product from drying hard. Remember too, you are saving on makeup remover.


Net weight/Fill weight: 5 mL/US. 0.17 Fl. Oz

Water/Aqua, Ammonium Acrylates Copolymer, Butylene Glycol, Acrylates Copolymer, Tromethamine, Phenoxyethanol, Sodium Dehydroacetate, Ethylparaben, Pentasodium Triphosphate [May Contain +/-: Iron Oxides (CI77499, CI 77492, CI 77491), Titanium Dioxide (CI 77891), Mica (CI 77019), Ultramarines (CI 77007), Chromium Oxide Greens (CI 77288)]